Chitika – Online Advertising Services for Potential Customers

Chitika is an online-ads service company which was founded in 2004. Chitika apparently means “snap of the fingers” in Telugu, which is a South Indian language. Chitika was co founded by Venkat Kolluri and Alden DoRosario, the idea behind the name and the moto of the company was to launch a service that would portray the speed at which customers would be able to put up their ads on their web pages, i.e. as quick as it can be done.

Chitika, which has served over two billion monthly impressions across more than 80,000 websites, has now renamed the Chitika Premium ads to Chitika Select; it allows the displaying of non-search traffic. Chitika ads will now also show to some of your non search traffic which can in turn earn you more revenue. The percentage of non-search traffic that will see the Select ads will vary from site to site.

They make use of a click prediction technology, which will select ads and will display them on your website whenever there is an indication or a chance of receiving a click on the ad. Chitika estimates Select ads could give bloggers a 5 – 10% revenue increase on top of Premium alone.

Their service is ideal for advertisers and media buyers, it has been conceived to target on-line consumers and other qualified buyers. It’s also an easy to use and adapt to platform for generating daily income and profits.

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